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Homework #6


Written by Mike Kimberling of Tinder + Sparks, In September 2009, Neil Stansfield who was jailed for more than two years for buying own-brand supermarket food, repackaging it as organic produce, and selling it on at a huge markup. He did such thing that no one can do that. He purchased his own non-organic product and put the sticker on It as an organic food. After that he sold it in the market. People mostly get attracted towards good design and he had done really well. Perfect design, good idea he put it everything on it. That’s how many people purchased his food product because of good design. I read something about 7UP. The soda was made in 90s and it didn’t even taste like soda it tastes like lemon. So they complained about it, that means it was never change. That’s why logo the design the packaging can even fool you as in the good idea behind the design.

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